Mistra Environmental Communication

Reframing Communication for Sustainability

Mistra Environmental Communication is an eight-year research programme dedicated to investigating how communication shapes sustainability transformations. Our work is critical and change-oriented: we advance a scientifically grounded understanding of how communication practices can contribute to efforts towards a sustainable future. The programme is a close collaboration between researchers from diverse disciplines, authorities, civil society organisations, and companies.

Why Environmental Communication?

Environmental communication is any communication about the environment – spoken, written and visual. It takes place all the time and everywhere, from casual conversations at the kitchen table to high-stake negotiations at COP meetings. The way we express ourselves and interact with each other shapes our understanding of nature and environmental challenges. Ultimately, these understandings influence how we act upon these issues. This places environmental communication at the center of sustainability efforts.

To address complex and controversial crises such as climate change and biodiversity loss, we need to identify harmful communication patterns and develop ways of communicating that encourage constructive dialogue and drive action toward sustainability.

What is Mistra Environmental Communication?

Mistra Environmental Communication is a transdisciplinary research programme dedicated to examining how communication shapes sustainability transformations. Our work is critical and change-oriented: we advance a scientifically grounded understanding of how communication practices can contribute to efforts toward a sustainable future for people and planet. The programme is a close collaboration between researchers, government agencies, civil society organisations and cultural institutions. 

What is Environmental Communication?

Environmental communication refers to any communication about the environment, whether spoken, written and visual, direct and indirect, or formal and informal. It takes place all the time and everywhere, from casual conversations at the kitchen table to high-stake negotiations at COP meetings. The way we express ourselves and respond to each other shapes our understanding of the natural world, environmental problems, and human-nature relations, and ultimately, how we act upon these issues. This places the study of environmental communication at the center of sustainability efforts. The complexity and controversies of socio-environmental crises, such as climate change and biodiversity loss, highlight the need to identify and understand harmful communication patterns and develop communication approaches for constructive engagement and action for sustainability. 

Environmental Communication Day 2026

The interplay between emotions, knowledge, and conflicts

Welcome to the Environmental Communication Day 2026—a practice-oriented forum where participants’ experiences, insights, and challenges play a central role. This year, we are focusing on the interplay between emotions, knowledge, and conflicts in the design of environmental communication.
Video - About us

Reframing Communication for Sustainability

News

New perspectives on environmental communication arise when researchers and practitioners come together – welcome to the Environmental Communication Day

When facts alone are not enough and emotions play a significant role, the challenges facing environmental communicators grow. That is why Environmental Communication Day invites participants to reflect, share experiences, and gain new perspectives—drawn from both research and practice. In this article, you’ll hear from researcher Maria Johansson and practitioner Nina Steiner, who share their perspectives on this year’s theme and explain why this forum is needed.

“The topic was very timely” – Engaging conference Miljökommunikation och oenighetens politik

Different perspectives on the politics of disagreement were explored at the Environmental Communication Conference in April. The conference brought together over 100 researchers, communicators, policymakers, civil society actors and engaged citizens.  
Maria Brandt is holding a jar containing a butterfly she has captured with a scoop net.

Encouraging coexistence between wildlife and humans – through the power of stories

How do the stories we tell influence our perception of nature? At Biotopia, a museum about Uppland’s nature, Maria Brandt works with storytelling to create positive outdoor experiences for people. Together with professional storytellers and researchers, she explores how stories about carnivores such as wolves and bears can be crafted in new ways that create impact.

Program Partners

Mistra Environmental Communication consists of a broad range of organisations from different societal fields.